Botmother is a chatbot builder for Facebook Messenger, WhatsApp, Telegram, Viber, VK and OK. They are one of the few chatbot builders that originated in Russia (which you can see from the channels they provide). The question is: Should you use Botmother to build your chatbots?
Let’s dive in!
When you are going to build your chatbot, Botmother uses a Visual Flow Builder:
On the left-hand side, you have your chatbot flows (called Screens in Botmother) and on the right-hand side, you can choose the elements in your flow.
Unfortunately, it is not possible to test the chatbot before you actually put it live.
In general, I must say that the interface of Botmother is pretty easy to use. But at the same time, it is not easy to set up your chatbot (you can’t set it up in a few minutes). Botmother doesn’t provide any tutorials or templates that can get you started, so you must first look at how the interface works, which can take some time.
- Visual Flow Builder
- Test chatbot
- Interface easy to use?
- Easy to setup a chatbot?
Botmother provides a lot of chatbot elements you can use to create your chatbot.
They only don’t provide delays, attachments, vertical lists, persistent menu and date validation, but these are no deal-breakers.
- Gallery (Horizontal list)
- Vertical list
- Persistent Menu
- Quick Replies
- Free text input
- Location sharing
- Email validation
- Phone number validation
- Date validation
In Botmother, you can see a complete overview of all the users that talked to your chatbot:
Additionally, you can also add custom fields en tags to the users of your chatbot.
Unfortunately, it is not possible to create segments based on those custom fields and tags.
- Custom fields
- User segments
With Botmother, you can send broadcasts to the users of your chatbot.
Unfortunately, it is not possible to send sequences to your users.
Moreover, it is possible to have a chatbot in multiple languages at the same time, but it is not easy to translate your chatbot (you need to duplicate everything and translate it manually).
- Multiple languages
- Easy to translate
AI & NLP
In Botmother, you have a FAQ section where you can set up questions and answers for your chatbot:
With this, your chatbot can recognize keywords and automatically answer to them. A drawback of their FAQ section is that you always need to reply with a message (and possibly add a button or image), but it is not possible to respond with a chatbot flow.
Unfortunately, you cannot understand the intent of the user or use entities with Botmother.
NOTE: I have never got the FAQ section to work actually. Every time I typed in “What are your opening times?”, the bot gave no response.
- Dialogflow integration
With Botmother, you can put a chatbot on:
- Your website (Facebook widget)
- Facebook Messenger
- VK (Social network in Russia)
- OK (Social network in Russia)
Because they support 6 channels to put your chatbot on, you can create an omnichannel chatbot experience for your users.
Botmother provides a built-in live chat, which is the most important integration of any chatbot software:
Moreover, they provide an integration with Zapier, which allows you to connect with almost any software application on earth.
Unfortunately, they don’t provide the ability to create your own webhooks.
- Google Sheets
The marketing possibilities of Botmother are pretty limited.
It is only possible to create a Facebook website widget or to create a Send to Messenger button for your website.
- Facebook website widget
- Native website widget
- Landing pages
- Facebook Ads
- Facebook comments auto-reply
- Button creator
- Custom URLs for your chatbot
Botmother provides a free plan that allows you to test out their features. With their free plan, you can test out all the features on all the channels for a limited number of test users.
If you want to actually put your chatbot live, you need to pay. Their first paid plan is $17 per month, which comes with all the features for one chatbot:
If you want more than one chatbot, you can go with higher plans, which gives you 5 chatbots (for $70 per month) and 20 chatbots (for $200 per month).
Moreover, if you want to use WhatsApp as a channel, you need to pay extra. To use WhatsApp, you need to pay around $67 per month. Also, you need to pay $40 to make the connection with WhatsApp (only one-time).
- Free trial
- Free plan
- Price per month17
- Monthly pricing available?
- Money back guarantee
The analytics of Botmother are really minimal.
Botmother only provides one dashboard where you can see the number of users of your chatbot:
And that’s it. With these minimal analytics, it is not possible to analyze your chatbot and optimize your chatbot flows.
- User input
- User retention
- Sent messages
- Open rate
- Click rate
- Conversion rate
- Fall back rate
- Volunteer users
- Custom dashboards/reports
Botmother provides multiple payment integrations:
- Telegram Payment (own native Telegram payment integration)
With these integrations, it becomes possible to let the user pay for your products inside your chatbot.
Moreover, if you use the Telegram payment option, you can see a complete overview of all your payments inside Botmother.
- Buy directly within the chatbot
- Cart abandonment
Templates & Cloning
Botmother doesn’t provide any templates on their platform.
On the other hand, it is possible to duplicate your chatbot flows, so you can easily reuse them.
- Make template
- Share template
- Duplicate chatbot flows
- Duplicate chatbot elements
Unfortunately, Botmother doesn’t provide any optimization.
- A/B Testing
Botmother provides minimal documentation on how you can use their platform, which is a drawback (especially if you are just starting with chatbots).
Moreover, they provide customer support through their social media channels and email.
- Customer support
So, should you use Botmother to create your chatbots?
No, you shouldn’t.
There are two reasons why I wouldn’t recommend Botmother. First of all, you cannot set the welcome message of your chatbot (first message if you interact with the chatbot) or the default reply (message when the chatbot doesn’t understand your question). These are two of the most basic messages of a chatbot, and Botmother doesn’t provide these messages.
Secondly, regardless of all the features that Botmother provides, I just couldn’t get it to work. The chatbot doesn’t send messages to me if I trigger words that are in the FAQ. And a working chatbot is pretty important…