Chatbot Platform Comparison

Do you feel overwhelmed by the number of chatbot builders out there?

And don’t know which chatbot builder to choose?

That’s why I made a complete comparison table that allows you to compare over 25 chatbot builders!

P.S. I recommend to check this table on your desktop.

	ManyChat
Overall rating
Overall rating What is the overall rating of the platform?	4.5
Interface
Visual Flow Builder Create chatbot dialogs with a visual flow builder.
Ease of use How easy is it to use the platform? On a scale of 1 to 5.	5
Ease of setup How easy is it to set up your chatbot? On a scale of 1 to 5.	5
Test chatbot Is it possible to test the chatbot before putting your new flows or changes live?
Chatbot elements
Image Can you send images via your chatbot?
Video Can you send video via your chatbot?
Audio Can you send audio via your chatbot?
Attachment Can you send attachments via your chatbot?
Gallery (Horizontal list) Show a gallery of cards inside your chatbot. A card consists of an image, title, subtitle and button.
Quick reply Can you add quick replies to your chatbot where users can click on?
Button Can you add buttons to your chatbot where users can click on?
Collect User Input Can you collect input from users and store it in fields?
Condition Make checks in your chatbot flow based on if-then logic. For example, if the user has not given their email, ask for their email.
Delay Use delays between messages in your chatbot
Start automation Can you refer from one automation to another and thereby reuse your automations?
Split traffic Can you split your trafic inside a chatbot flow? Often used for A/B testing.
Contacts
Contacts overview Can you see all the contacts that talked to your chatbot in one overview?
Custom fields Store information from your chatbot users inside fields. For example, you can ask for someone’s email and store it inside the “email” custom field.
Tags Add tags to users in your chatbot flows to organize and categorize contacts.
User segments Can you create user segments based on custom fields and tags?
AI Features
Keyword recognition Trigger chatbot flow based on certain words or phrases a user says to the chatbot.
Intents Trigger a chatbot flow by understanding the intent of the user.
Entities Capture specific information from sentences. For example, if a user says “veggie pizza”, the chatbot can understand it’s not a regular pizza, but a veggie pizza.
AI Knowledge Base Can you train your chatbot on a knowledge base (like your website or articles) and then your chatbot automatically answer questions about it?
LLM integrations Does it have a direct integration with LLM platforms, such as ChatGPT and Claude?
NLP integrations Does it have a direct integration with NLP platforms, such as Dialogflow?
Live chat
Built-in live chat Does it have a built-in live chat, so you can hand over a conversation to a support agent?
Live chat integration Does it have a direct integration with a third-party livechat application?
Auto-Assignment Rules Can you set up rules so that conversations get automatically assigned to agents in livechat?
Channels
Website Can you publish your chatbot on your website?
WhatsApp Can you publish your chatbot on WhatsApp?
Instagram Can you publish your chatbot on Instagram?
Facebook Can you publish your chatbot on Facebook?
Telegram Can you publish your chatbot on Telegram?
SMS Can you publish your chatbot on SMS?
Slack Can you publish your chatbot on Slack?
Email Can you publish your chatbot on email?
Merge contacts across channels Can you merge contacts across channels, when the same person contacts you over multiple channels?
Marketing
Broadcasts Send a message to all or a part of your chatbot users at a specific date and time
Sequences Send messages on a pre-defined schedule with a certain time interval between those messages
Rules Trigger events based on if-then logic. For example, if email is given by the user, send it to your CRM.
Website widget Embed your chatbot as a widget on your website (with your own branding & colors).
Send proactive messages on website Can you send pro-active messages on your website with your chatbot?
Facebook Ref URL Can you create a URL that goes to a specific flow inside your Facebook chatbot?
Auto-Reply to Facebook Comments Automatically reply with your chatbot to users who comment on your Facebook Posts
One-Time Notification Send one-time notifications via Facebook Messenger for a topic that a chatbot user has opted-in for
Recurring Notifications Send recurring notifications via Facebook Messenger for a topic that a chatbot user has opted-in for
Facebook Ads Start a conversation with your chatbot when someone clicks on a Facebook Ad
Auto-Reply to Instagram Comments Automatically reply with your chatbot to users who comment on your Instagram Posts
Instagram Story Mention Reply Send auto replies to Instagram users who mention your Instagram handle in their Instagram Stories
WhatsApp Message Templates Can you initiate conversations with Message Templates on WhatsApp?
Integrations
Direct integrations How many direct integrations does it have with other applications?	1-10
Zapier Direct integration with Zapier, one of the largest integration platforms in the world.
Make Direct integration with Make (formerly Integromat), one of the largest integration platforms in the world.
Make API calls Can you call an API inside your chatbot flow to send or get data from other applications?
Webhooks Can the platform send automatic notifications of all the messages and events going on in your chatbot?
Pricing
Free trial Does the chatbot platform provide a free trial?
Free plan Does the chatbot platform provide a free plan?
Price per month What is the lowest price per month to create a chatbot with this platform? In US Dollars.	$15
Monthly pricing Is it possible to pay monthly?
Money back guarantee Is there a money-back guarantee in case you are not satisfied with the platform?
Analytics
Dashboard Dashboard that provides general analytics of your chatbot.
Flow Analytics Can you analyze how users are going through your chatbot flows?
User input Get the input from users that your chatbot didn’t understand.
Sent messages The number of messages that were sent by your chatbot.
Open rate The percentage of chatbot users that opened a message inside your chatbot.
Click rate The percentage of chatbot users that click on a button inside your chatbot.
Conversion rate The percentage of users that converted through your chatbot. For example, the percentage of users that gave their email address
Fall back rate The percentage of interactions where the chatbot did not know an answer to a question.
Agent analytics Can you analyze the performance of live chat agents?
Custom event tracking Can you create custom events and analyze how many times these happened?
Custom dashboards/reports Can you create your own dashboard or reports?
Templates
Templates How many pre-built templates does the chatbot platform provide?	35
Make template Can you make templates yourself?
Share template Can you share self-created templates with others?
Support
Tutorials Does the chatbot platform provide tutorials on how to use its platform?
Documentation Does the chatbot platform provide documentation on how to use its platform?
Customer support Does the chatbot platform provide customer support?

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