Popularity of Chatbots in 2020

By Joren Wouters Updated on

Chatbots are becoming more popular every day, but how popular are they really?

To figure this out, I analyzed how many times ‘chatbot’ was searched on Google across 189 countries.

Here’s what I found:

  1. Every month, there are 235,360 searches to the word ‘chatbot’ (across the globe)
  2. The top 5 countries are the United States (42,000 searches), India (27,000 searches), Brazil (14,000 searches), France (12,000 searches) and Vietnam (12,000 searches).
  3. The popularity of chatbots increased with 23,3%
  4. The fastest growing countries are Vietnam (+ 56%), Peru (+ 46%), Egypt (+43 %), Venezuela (+ 42%) and Taiwan (+ 36%)
  5. There are still 75 countries with no interest in chatbots

Let’s see the results! 

Popularity of chatbots across the globe

Here’s a complete world map showing the number of times the word ‘chatbot’ is searched in every country (per month):

Every month, there are 235,360 searches to 'chatbot'

Each month, there are 235,360 searches to the word ‘chatbot’ across the globe.

This means that there are about 2,824,320 searches each year.

chatbot-searches-2020

Top 5 countries

Just like last year, the United States is the big winner. Every month, the word ‘chatbot’ is searched 42,000 times in the United States.

Runner-ups are India with 27,000 searches, Brazil with 14,000 searches, and France & Vienam with both 12,000 searches.

top-5-countries-chatbots-popularity

Popularity of chatbots increases

Last year, there were 194.010 searches to the word ‘chatbot’ across the globe.

This year, it increased to 235,360, showing a growth of 23,3% in popularity to chatbots.

popularity-chatbots-increase

Moreover, these are the fastest-growing countries in the world if it comes to chatbot interest:

growing-countries-chatbot-interest

75 countries with no interest in chatbots

I divided the countries according to searches to ‘chatbot’ in 7 groups:

  • 0 searches
  • 1-500 searches
  • 501-1000 searches
  • 1001-5000 searches
  • 5001-10.000 searches
  • 10.001-20.000 searches
  • 20.000+ searches

What the data shows, is that 75 countries have no interest in chatbots (did not search for it).

Also, there are 60 countries where only 1-500 searches were done to the word ‘chatbot’:

Searches per month Count
0 75
1-500 60
501-1000 16
1001-5000 26
5001-10000 7
10001-20000 3
20000+ 2

This means that there are still a lot of countries that don’t have a lot of interest in chatbots (yet).

What’s also interesting, is that the total global search volume to chatbots increased, but the number of countries in chatbots decreased.

Searches per country

The following table will show you the total searches (per month) per country:

Country Searches per month
United States 42000
India 27000
Brazil 14000
France 12000
Viet Nam 12000
United Kingdom 10000
Germany 8800
Italy 6300
Spain 6200
Canada 5600
Indonesia 5500
Thailand 5100
Taiwan 4900
Mayotte 4400
Malaysia 4000
Australia 3900
Japan 3300
Poland 3300
Turkey 3100
Netherlands 2700
Morocco 2500
Philippines 2500
Hong Kong 2500
Colombia 2300
Egypt 2300
Argentina 1900
Peru 1900
Singapore 1700
Tunisia 1700
Pakistan 1500
Hungary 1400
Russia 1400
Switzerland 1400
Belgium 1300
Saudi Arabia 1300
Sweden 1300
Austria 1100
United Arab Emirates 1100
Czech Republic 1000
Denmark 1000
South Korea 1000
Chile 900
Algeria 800
Bangladesh 800
Nigeria 800
Romania 800
Ukraine 800
Portugal 700
South Africa 700
Ecuador 600
Finland 600
Israel 600
Kenya 600
Norway 600
Greece 500
Ireland 500
New Zealand 500
Venezuela Bolivarian Republic of 500
Sri Lanka 400
Slovakia 300
Bulgaria 250
Croatia 250
Mongolia 250
Bolivia Plurinational State of 200
Costa Rica 200
Jordan 200
Lithuania 200
Uruguay 200
Armenia 150
Cambodia 150
Cote D'Ivoire 150
Dominican Republic 150
Georgia 150
Guatemala 150
Iraq 150
Myanmar 150
Serbia 150
Bosnia and Herzegovina 100
Lebanon 100
Madagascar 100
Nepal 100
Ghana 90
Belarus 80
Estonia 80
Latvia 80
Mauritius 80
Oman 80
Panama 80
Paraguay 80
Kazakhstan 70
Kuwait 70
Libya 70
Azerbaijan 60
Luxembourg 60
Palestine State of 60
Bahrain 50
Albania 40
El Salvador 40
Macedonia the Former Yugoslav Republic of 40
Malta 40
Nicaragua 40
Puerto Rico 40
Qatar 40
Slovenia 40
Zimbabwe 40
Cyprus 30
Senegal 30
Tanzania United Republic of 30
Cameroon 20
Ethiopia 20
Guadeloupe 20
Honduras 20
Jamaica 20
Trinidad and Tobago 20
Afghanistan 0
American Samoa 0
Andorra 0
Angola 0
Anguilla 0
Antigua and Barbuda 0
Bahamas 0
Belize 0
Benin 0
Bhutan 0
Botswana 0
Brunei Darussalam 0
Burkina Faso 0
Burundi 0
Cape Verde 0
Central African Republic 0
Chad 0
Congo 0
Congo the Democratic Republic of the 0
Cook Islands 0
Djibouti 0
Dominica 0
Fiji 0
Gabon 0
Gambia 0
Greenland 0
Guernsey 0
Guyana 0
Haiti 0
Iceland 0
Jersey 0
Kiribati 0
Kyrgyzstan 0
Lao People's Democratic Republic 0
Lesotho 0
Liechtenstein 0
Malawi 0
Maldives 0
Mali 0
Mexico 0
Micronesia Federated States of 0
Moldova Republic of 0
Montenegro 0
Montserrat 0
Mozambique 0
Namibia 0
Nauru 0
Niger 0
Niue 0
Papua New Guinea 0
Pitcairn 0
Rwanda 0
Saint Helena Ascension and Tristan da Cunha 0
Saint Vincent and the Grenadines 0
Samoa 0
San Marino 0
Sao Tome and Principe 0
Seychelles 0
Sierra Leone 0
Solomon Islands 0
Somalia 0
Suriname 0
Tajikistan 0
Timor-Leste 0
Togo 0
Tonga 0
Turkmenistan 0
Uganda 0
Uzbekistan 0
Vanuatu 0
Virgin Islands British 0
Virgin Islands U.S. 0
Zambia 0
Tokelau 0
Gibraltar 0
Total 235360

Question: Where do you live?

Now a question for you: Where do you live?

And do you think the searches in your country reflect the popularity of chatbots?

Leave a comment!

Note: If you want the raw data, you can find a CSV file here. For the methods that I used during this study, I created a document here.

chatbot-per-month-2020

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