Chatbot Platform Comparison

I’ve tested every chatbot platform on this page myself and rated each one.

Filter on what you need, then tick up to four platforms to compare them side by side.

34 chatbot platforms

UChat

4.6
Best for Small business, Medium business
Starting price $15 per month Free plan

Our verdict

UChat is one of the best chat automation platforms for creating omni channel chatbots for small and medium businesses.

It has a user-friendly interface and visual flow builder, making it easy for users to create chatbots without coding.

UChat offers free and paid plans starting at $15 a month. It’s a popular choice for those new to chatbots or working with a tight budget.

Pros

  • Easy to use flow builder
  • Publish your chatbot on 13 channels
  • Keyword recognition and intent detection
  • Drive Users to Funnels with Triggers
  • Send Broadcasts, Sequences and Rules
  • Built-in Live Chat + Integrations with Zapier and Make

Cons

  • Can feel overwhelming at the beginning

Chatbase

4.5
Best for Small business, Medium business
Starting price $40 per month Free plan

Our verdict

Chatbase is one of the easiest platforms to build AI agents.

You can train it on your website or documents. And within minutes, it answers questions based on your data, without any technical setup.

You don’t even need technical experience to improve it. You can simply tell the Chatbase AI (called the Backstage) what you want to change, and it makes the changes for you.

This makes it a great fit for anyone that wants to get started with AI quickly.

At the same time, Chatbase goes beyond the basics. It can do AI actions like booking appointments or checking order info. And it comes with a built-in live chat and help desk, so a human can jump in whenever the AI needs one.

Chatbase offers both free and paid plans, starting at $40/month.

Pros

  • Talk to an AI to change or improve your AI agent (the Chatbase Backstage)
  • Chatbot can be set up in less than 10 minutes
  • AI Knowledge Base
  • Connect with other tools using AI Actions
  • Easily update AI answers with Chat Logs and Suggestions
  • Built-in live chat and help desk
  • Livechat integrations with Zendesk, Salesforce, Hubspot, Zoho Desk & Freshdesk

Cons

  • Cannot create chatbot flows
  • No marketing possibilities on Facebook and Instagram
  • Cannot send proactive messages on the website

Freshdesk

4.5
Best for Small business, Medium business, Enterprise
Starting price $35 per seat per month + $0.49 per AI conversation Free trial

Our verdict

Freshdesk is one of the most complete customer support platforms for businesses that want AI and a human support team to work together.

You can build AI agents that you train on your website, files and Q&As, and connect them to tools like Shopify to look up orders. When the AI can’t help, the conversation lands in an omnichannel inbox, where Freddy AI Copilot helps your team reply faster.

On top of that, you get detailed reports, an AI you can ask about your support data, and over 800 integrations.

It’s great for support teams of every size, and especially for larger teams, since you manage roles, shifts and SLAs in one place. Plans start at $35 per agent/month with 500 AI agent sessions included, and every plan has a 14-day free trial.

Pros

  • Easy-to-use interface
  • AI agents you train on URLs, files, articles and Q&As
  • AI workflows that connect your AI agent to tools like Shopify
  • Omnichannel inbox to hand conversations over to your team
  • Freddy AI Copilot summarizes tickets and writes replies
  • Built-in and custom reports, plus Freddy AI Insights
  • 800+ integrations in the Freshworks Marketplace

Cons

  • Connecting tools can need help from their support team
  • No marketing features, like proactive website messages
  • Email needs its own AI agent, so you maintain two

Intercom

4.5
Best for Medium business, Enterprise
Starting price $29 per month + $0.99 per AI conversation Free trial

Our verdict

Intercom is one of the best all-in-one customer support platforms, and it’s now built around AI. The Fin AI Agent answers your customers automatically, and you can still build your own workflows around it.

You can train Fin on your own knowledge, connect it to your other tools and hand conversations over to your team in the built-in Inbox. And when you explain what you want, the Operator sets up Intercom for you.

It also has many marketing options for websites, like proactive messages, posts, product tours and banners. That makes it a great fit for medium-sized and larger support teams that want AI and human support in one place.

Intercom starts at $29 per seat/month and gives a 14-day free trial on every plan. Fin costs $0.99 per AI outcome on top of that.

Pros

  • Train AI on your own knowledge and connect it to your tools
  • The Operator sets up Intercom for you
  • One of the best chat widgets on the market
  • Publish on websites, email, WhatsApp, Instagram, Facebook, SMS, Slack and Telegram
  • Many marketing possibilities on websites
  • Built-in Inbox to hand conversations over to your team
  • Advanced reports

Cons

  • Connecting your tools can need help from their support team
  • The Operator sometimes builds things that don't work
  • Expensive for small businesses, because key features are paid add-ons

Manychat

4.5
Best for Small business, Medium business, Enterprise
Starting price $17 per month Free plan

Our verdict

Manychat is one of the best chat automation platforms for Instagram, WhatsApp, Facebook and SMS.

What makes it stand out is how easy it is to turn Instagram and Facebook comments into DMs, leads, and sales. The flow builder, live chat and marketing automation tools make it a great fit for creators, agencies and businesses.

It’s super beginner-friendly, since you can create automations in minutes without needing code. But it’s also powerful enough to create more advanced automations as well.

If you want to generate leads from Instagram or Facebook, Manychat is one of the best tools you can use.

It offers both free and paid plans, starting at $17/month. It is a popular choice for those new to chatbots or working with a tight budget.

Pros

  • Easy-to-use Flow Builder
  • Unlimited Custom Fields & Tags
  • Integrates with Facebook, Instagram, WhatsApp, SMS, & Telegram
  • Drive Users to Funnels with Growth Tools
  • Send Broadcasts, Sequences and Rules
  • Built-in Live Chat + Integrations with Zapier and Make
  • Built-in AI: Knowledge Base, AI Step, Intents & AI Flow Builder Assistant

Cons

  • You need to create separate messages per channel
  • It's hard to translate your chatbot to multiple languages
  • AI features can be limited

Chatling

4.3
Best for Small business, Medium business
Starting price $25 per month Free plan

Our verdict

Chatling is an easy-to-use chatbot platform that’s great for small and medium businesses that want to automate conversations on their website or WhatsApp.

It combines a drag-and-drop flow builder with AI features like a knowledge base and intents. So your bot can learn from your own content and deliver smarter replies.

You also get a customizable website widget, basic analytics, and integrations with tools like HubSpot, Zendesk, Zoho, and Zapier.

With a free plan that includes unlimited chats and a $25/month upgrade for advanced AI features, Chatling is one of the most affordable ways to launch a smart, branded chatbot.

Pros

  • You can set up your chatbot quickly
  • Easy-to-use Flow Builder
  • Integrates with websites & WhatsApp
  • Built-in AI Knowledge Base & AI Intents
  • Integrations with Zapier, Hubspot, Cal.com, Google Sheets & more
  • Affordable pricing

Cons

  • You can lose overview in flow builder
  • You need to create seperate chatbots per channel
  • No live chat or live chat integration

Respond.io

4.3
Best for Medium business, Enterprise
Starting price $99 per month Free trial

Our verdict

Respond.io is a powerful omnichannel messaging platform built for businesses that want more than just live chat.

It combines an all-in-one inbox with workflow automation, broadcasts, and AI Agents. So, it’s easier to manage conversations and move leads toward becoming customers. The lifecycle view in the inbox and support for many channels set it apart from many other chatbot tools.

Respond.io doesn’t have a free plan, but you can try it out with a 7-day free trial on any plan. Paid plans start at $79/month, with automation and AI available from $159/month.

Pros

  • Easy-to-use Flow Builder
  • Omnichannel Inbox with lifecycle stages
  • Built-in AI Agents
  • Connects with Websites, WhatsApp, Facebook, Instagram & 8 more channels
  • Integrations with Zapier, Make & More
  • Many reports to track performance

Cons

  • Too expensive for small business
  • Automations and integrations only from $159/month plan
  • Not really clear how AI Agents & Workflows work together

Tidio

4.3
Best for Small business, Medium business
Starting price $32.50 per month Free plan

Our verdict

Tidio is one of the best AI chatbot platforms for small and medium businesses.

What makes Tidio stand out is how well it combines an AI agent (Lyro), flows and a built-in help desk in one easy-to-use platform.

You train Lyro on your website, documents and products, connect it to your other tools with AI actions, and improve its answers with suggestions. And it all works on your website, Facebook Messenger, Instagram, WhatsApp and email.

It’s especially good for Shopify stores. Lyro syncs all your products, recommends them to customers, checks order statuses and can even reach out to visitors as a shopping assistant.

Tidio offers a free plan and paid plans starting at $29/month. Lyro and Flows are available as add-ons.

Pros

  • Easy-to-use platform
  • Train an AI agent on your website, documents and products
  • Let the AI perform tasks with AI actions
  • Easily improve your AI with suggestions
  • Publish a chatbot on websites, Facebook Messenger, Instagram, WhatsApp and email
  • Built-in help desk
  • Very good Shopify integration, with an AI shopping assistant that sells for you

Cons

  • No marketing possibilities on Facebook, Instagram and WhatsApp
  • No Flow Analytics

ChatBot.com

4.2
Best for Small business, Medium business
Starting price $19 per seat per month + $0.50 per AI conversation Free trial

Our verdict

ChatBot.com is one of the best chatbot platforms to create a website chatbot for small to medium businesses.

It has an easy-to-use flow builder. You can collect customer data and use conditions in your chatbot flows. It includes AI features and LiveChat integration. You can also add a widget to your website and enhance your chatbot’s answers through Training.

It has a 14-day free trial and the paid plan starts at $52/month.

Pros

  • Easy-to-use Flow Builder
  • Collect user info by using custom fields
  • Built-in AI: Intents, Entities, Knowledge Base
  • Publish chatbot on website, Slack and Facebook
  • Website widget & Send Proactive messages
  • LiveChat integration
  • Easily improve your chatbot by detecting unanswered questions

Cons

  • No overview of all flows in your chatbot
  • No marketing possibilities on Facebook

Chatfuel

4.2
Best for Small business, Medium business
Starting price $20 per month Free trial

Our verdict

Chatfuel is one of the best automation platform to create chatbots on Facebook, Instagram and WhatsApp.

It has an easy-to-use flow builder and a seamless integration with the Meta-channels, allowing you to create a chatbot in minutes.

Chatfuel offers a free and plain plan, already starting at $20/month. This means anyone can get started with the platform, even when you are on a tight budget.

Pros

  • Easy-to-use Flow Builder
  • Unlimited Custom Field to Store User Data
  • Publish a chatbot on Facebook, Instagram & WhatsApp
  • Many marketing possibilities on Facebook, Instagram and WhatsApp
  • Built-in Live Chat
  • Integrations with ChatGPT, Zapier, Make, Shopify
  • Good analytics to improve answers of your chatbot

Cons

  • Duplicating chatbot flows across channels is not possible
  • It's hard to translate your chatbot to multiple languages

Crisp

4.2
Best for Small business, Medium business
Starting price $45 per month + $0.25 per AI conversation Free plan

Our verdict

Crisp Chat is a strong all-in-one platform for teams that want AI chat, workflows, and helpdesk in one place.

It’s super easy to set up and use. And it gives you a lot: an AI agent you train on your own knowledge and connect to your other tools, a visual workflow builder, and an omnichannel inbox. Plus, you get a wide range of channels and integrations.

During testing, the platform also felt very flexible. You can go AI-first with Hugo, use workflows to structure conversations, or combine both.

It’s also affordable, especially for larger support teams. You can try it with a 14-day free trial, and paid plans start at $45/month.

Pros

  • Very easy to set up and use
  • Train an AI agent on your own knowledge
  • Connect the AI to your other tools with actions and MCP servers
  • Flexible setup with AI and workflows
  • Omnichannel inbox for 11 channels, including Instagram, Facebook and WhatsApp
  • Many integrations, including Shopify, Pipedrive, Salesforce, Mailchimp, Zapier and Make
  • Strong value for larger support teams

Cons

  • AI chatbot only available on the $45/month plan
  • Limited marketing features for Facebook, Instagram, and WhatsApp
  • The workflow builder needs the Essentials plan ($95/month)

Eesel AI

4.2
Best for Small business, Medium business
Starting price $0.40 per AI conversation Free plan

Our verdict

Eesel AI is super easy to use, because you set it up by chatting with it and you don’t need any technical knowledge for it.

I built an entire AI agent just by talking to it, giving it knowledge and instructions. I even created a custom integration, and Eesel AI wrote the code for it itself.

It’s a strong pick for small and medium businesses that want to get started with AI fast.

You can start for free with $50 of usage included, after which you pay $0.40 per chat or per ticket.

It’s a weaker pick if you want to use it as a standalone help desk tool, since it doesn’t have direct integrations with Instagram, WhatsApp and Facebook.

Pros

  • You set it up by chatting with AI, so you need no technical knowledge
  • Train an AI on your data
  • It builds custom skills for you, including writing the code
  • You can ask AI to make changes to your AI Agents + Analytics
  • Connects with help desks like Zendesk, Freshdesk, Intercom and Gorgias
  • Has over 3,000 direct integrations with tools
  • Free to start, with $50 of usage included

Cons

  • No test environment, so a skill goes live to customers the moment you save it
  • Only two channels, website and email, so no WhatsApp, Instagram or Facebook
  • Built to sit alongside a help desk tool, not to replace one

Kustomer

4.2
Best for Enterprise
Starting price $89 per seat per month + $0.60 per AI conversation Free trial

Our verdict

Kustomer is one of the most powerful customer support platforms for enterprise teams.

It gives you a built-in help desk around the unified customer timeline, where every message, email and order from a customer sits in one place.

Plus, you get AI agents that you train on your business and that reply to customers automatically. And with the AI Architect, you don’t even have to set that up yourself, because you just tell it what you want.

With Data Explorer, you can talk to your data and ask questions like how many conversations were about order status. Your agents also get Copilot, which helps them reply faster.

And with 75+ integrations in the app store, you can connect Kustomer to the tools you already use.

Once it’s set up, it’s a great fit for enterprise support teams that handle a lot of conversations on chat, email, WhatsApp and the phone.

Plans start at $89/agent/month, plus $0.60 per conversation for AI agents.

Pros

  • Unified timeline with every conversation and order from a customer
  • Copilot helps your agents summarize customers and draft replies
  • AI agents that learn from your knowledge and take action in your tools
  • AI Architect sets up your AI automation for you
  • Automatic testing for every new version of your AI agent
  • 75 built-in integrations with other tools
  • Deep reports you can drill down into, plus Data Explorer to ask questions about your data

Cons

  • Setup takes time, with an average setup of two months
  • You need Kustomer's support or a developer to connect it to other tools
  • You can't train the AI on your documents
  • Minimum investment of $10,000 per year, with at least 4 seats
  • No marketing automation on Facebook, Instagram or WhatsApp

SetSmart

4.2
Best for Small business, Medium business
Starting price $25 per month Free trial

Our verdict

SetSmart is one of the easiest ways to set up an AI setter for your DMs. It just does one thing: it qualifies your leads with AI, and when they are a good fit, it books a sales call with them. But it does that one thing very well.

You answer a seven-step list of questions about your business, and SetSmart creates the whole AI setup for you. You can even improve the AI afterwards by simply chatting with it.

That makes it a great fit for coaches, creators and agencies that want an AI setter fast.

Plans start at $25/month. There is no free plan, but the bigger plans come with a 7-day free trial.

Pros

  • Super easy to get started with
  • Train the AI on your own business, files and qualification questions
  • Improve your AI by simply chatting with it
  • Automatic follow-ups when leads stop responding
  • Built-in live chat to take over conversations yourself
  • Connects to Calendly, Cal.com, GoHighLevel and iClosed

Cons

  • Can be expensive for small creators ($97/month for 1,000 AI messages)
  • You cannot connect AI assistants to each other, so it is not built for setups with many marketing funnels
  • No direct calendar connection: Google Calendar and Outlook only work through tools like Calendly
  • You cannot give the AI ongoing knowledge from your website, like an FAQ that updates automatically

Voiceflow

4.2
Best for Small business, Medium business, Enterprise
Starting price $60 per month Free plan

Our verdict

Voiceflow is perfect for any business looking to add an AI chatbot to their website or phone system. It offers the flexibility of creating custom chatbot flows, as well as using the power of AI.

With Voiceflow, you can set up your chatbot flows within minutes, and can train the chatbot on your data (such as your website or documents). This is great for anyone looking to create lead generation or customer support chatbots.

Voiceflow has a free plan that lets you test their platform and paid plans start at $60/month.

Pros

  • Easy-to-use Flow Builder
  • Unlimited attributes
  • Website widget + Telephony
  • Built-in AI: AI Agents, Knowledge Base & Intents
  • Direct integrations with other tools, Zapier, Make
  • 7-day free trial for paid plans

Cons

  • No built-in livechat or livechat integration
  • Minimal analytics

Xenioo

4.2
Best for Small business, Medium business
Starting price Custom pricing Free trial

Our verdict

Xenioo is great for small and medium businesses looking to create omnichannel chatbots.

By using the platform, you can create a chatbot using the flow builder and publish it on 10+ channels. Likewise, Xenioo offers many chatbot elements, has built-in AI features, and a direct integration with ChatGPT.

While I think Xenioo is great for SMEs, it seems that the platform is more focused on enterprise companies. A drawback is that the pricing is untransparent, so I have no idea how much it costs.

Pros

  • Flow Builder
  • Many chatbot elements
  • Custom Fields & Tags to Store Contact Info
  • Publish chatbot on 14 channels
  • Built-in AI: Intents, Entities
  • Built-in Live Chat
  • Good analytics

Cons

  • Takes some time before you understand the interface
  • Untransparent pricing

Botpress

4.1
Best for Small business, Medium business, Enterprise
Starting price $150 per month Free plan

Our verdict

Botpress is a great platform for building fully customizable customer support chatbots. Plus, it works on many channels.

It has a flow builder and built-in AI. This lets you create custom flows and use AI in your chatbot.

You can train your chatbot on custom data, like your website and documents. It can also automatically translate messages, summarize conversations, and more.

With Botpress, you can start for free. The platform’s price increases with your usage (pay-as-you-go).

Pros

  • Easy-to-use Flow Builder
  • Unlimited variables
  • Advanced AI: Intents, AI Agents, Knowledge Base and more
  • Publish your chatbot on 10 channels
  • Add Chat widget to your website
  • Built-in Live Chat
  • Integrations with Zendesk & Zapier

Cons

  • High learning curve for the flow builder
  • No marketing features for Facebook and Instagram
  • Live chat only available on $89/month plan
  • Basic analytics on standard plan

Flow XO

4.1
Best for Small business, Medium business
Starting price $25 per month Free plan

Our verdict

Flow XO is great for small and medium businesses. It helps them create customer support chatbots on websites, Facebook, WhatsApp, SMS, Telegram, or Slack.

It’s easy to use, has a built-in live chat, advanced AI capabilities, over 100 direct integrations and you can publish a chatbot on 6 channels.

Flow XO both offers a free and paid plan, starting at $25/month. This makes it suitable for anyone starting out with creating chat automations.

Pros

  • Easy-to-use interface
  • Publish your chatbot on websites, Facebook, WhatsApp, SMS, Telegram and Slack
  • Built-in Live Chat
  • Built-in AI: Intents, Entities, Sentiment & Knowledge Bases
  • Over 100 direct integrations with other applications

Cons

  • No good overview with larger chatbots
  • Minimal analytics

Heyy

4.1
Starting price $49 per month Free plan

Our verdict

Heyy.io is an easy-to-use AI chatbot platform that combines AI Employees, automations, live chat, and multichannel support in one tool.

It’s especially impressive for the price. Starting at $41 per month, you get access to features that are often spread across multiple platforms. That includes a Flow Builder, AI actions, a shared inbox, and support for channels 5 channels.

You can get started very quickly. The interface is clean, and building a basic chatbot takes very little time.

It’s great for small businesses, agencies, and teams that want to manage support and conversations across multiple channels with one tool.

Pros

  • You can set up your chatbot quickly
  • Easy-to-use Flow Builder
  • Connects with website, WhatsApp, Instagram, Facebook & SMS
  • Built-in AI Employees
  • Built-in Live Chat
  • Integrations with Zapier and Make
  • You can connect to multiple Facebook/Instagram accounts

Cons

  • You cannot test a flow before setting it live
  • You need to create separate messages per channel
  • No marketing possibilities for Facebook and Instagram

Visito AI

4.1
Starting price $99 per month Free trial

Our verdict

Visito AI is a straightforward chatbot platform that lets you create AI chatbots in just a few minutes. You can train it on your own website or documents. Then, it can immediately answer questions about that data.

Whenever it doesn’t know the answer, you can hand it off to a live agent as well.

Plus, you can improve your chatbot’s answers by manually revising them. This makes it great for small businesses and people getting started with AI.

Visito AI paid plans start at $99/month, and there’s a 7-day free trial.

Pros

  • Can set up a chatbot in ten minutes
  • Connects with website, WhatsApp, Messenger & Instagram
  • AI Knowledge Base
  • Built-in human handoff
  • Easily improve answers of the AI Agent
  • Integrates with Shopify & WooCommerce

Cons

  • Cannot create chatbot flows
  • No marketing possibilities on Instagram
  • Can only send WhatsApp broadcasts via API
  • No integrations with Zapier/Make

Wati

4.1
Best for Small business, Medium business, Enterprise
Starting price $78 per month Free trial

Our verdict

Wati is a great platform if you want to build a WhatsApp chatbot and want everything in one platform.

With Wati, you can create chatbot flows, set up an AI chatbot, have a Team Inbox, send WhatsApp broadcasts and connect to other tools using Zapier.

Wati offers three paid plans, starting at $64/month. Each plan comes with a 7-day free trial.

Pros

  • Easy-to-use flow builder
  • Collect Data
  • Integrates with WhatsApp, Instagram, and Facebook
  • Send WhatsApp Broadcasts & Sequences
  • Built-in AI Knowledge Base
  • Built-in Live Chat
  • Zapier Integration

Cons

  • Cannot use all trial features without number
  • Takes some time before you understand how all features work together
  • No marketing features for Facebook and Instagram

Botsonic

4
Best for Small business, Medium business
Starting price $19 per month Free trial

Our verdict

Botsonic is a fast, affordable way to build an AI chatbot without technical skills. You can train it on your own data, connect it to your systems, and deploy it on your website in minutes.

At $16/month, it’s one of the cheapest AI chatbot platforms available. Still, it supports multiple data sources, spreadsheet training, and custom API actions.

It’s great for small teams, creators, or startups that want a capable and affordable chatbot trained on their own content.

Pros

  • Set up your chatbot in 10 minutes
  • Train an AI on multiple sources, including spreadsheets
  • Connect with other tools using AI Actions
  • Publish chatbot on website, Facebook, WhatsApp & Telegram

Cons

  • No pre-built AI actions (custom setup required)
  • WhatsApp and Messenger setup is technical
  • Advanced integrations only on higher plans

Gorgias

4
Best for Medium business, Enterprise
Starting price $40 per month Free trial

Our verdict

Gorgias is one of the best all-in-one customer support platforms for Shopify stores.

It combines AI Agents, live chat, a help desk and sales tools in one place. It connects directly to Shopify, so you can train its AI Agent on your own data and products.

Then it can do things for your customers, like getting an order status or cancelling an order.

And with Gaia, you can talk to an AI to set up and improve your AI Agent. That makes it a great fit for Shopify stores that want to automate a big part of their customer support.

Gorgias offers a free trial on every plan, and paid plans start at $40/month.

Pros

  • Easy to get started
  • Great looking website widget
  • AI Agents: Track Orders, Shopping Assistant & More
  • Built-in Live Chat
  • Direct connection with Shopify
  • Advanced analytic reports
  • Gaia: talk to an AI to create and improve your AI

Cons

  • AI Agent doesn't work with WooCommerce, BigCommerce & Magento
  • You can't override default AI actions
  • Too expensive for small businesses

Landbot

4
Best for Small business
Starting price $45 per month Free plan

Our verdict

Landbot is one of the easiest platforms to build flow-based chatbots for your website.

Its AI Copilot builds your first chatbot for you, and you can change any flow in the visual builder or by asking the Copilot.

On top of that, you can add AI agents trained on your own documents and website, and connect 19 integrations.

That makes it great for small businesses that want to get started with chatbots on their website.

It offers a free plan, and paid plans start at $45/month.

Pros

  • AI Copilot builds your chatbot for you
  • Easy-to-use flow builder
  • AI agents trained on your documents and website
  • Build and edit flows from Claude Code, Codex or Cursor
  • Chatbots for websites, WhatsApp and Facebook Messenger
  • Fully customizable website widget
  • Extra AI chats cost only $0.10

Cons

  • WhatsApp costs at least $224/month
  • Removing the Landbot branding costs at least $112/month
  • The first message can't be multilingual
  • AI agents can't use your integrations
  • Hard to build large, complex flows

LinkDM

4
Best for Small business
Starting price $19 per month Free plan

Our verdict

LinkDM is one of the cheapest and easiest tools to automate your Instagram DMs.

When someone comments a keyword on your post or sends you a DM, it replies with a link, a button, an image, a voice memo or a PDF. You set that up in three steps, for one post or for all your posts at once.

On top of that, it can reply to comments from the last 7 days, even ones that came in before you connected it. Manychat, the most popular tool for Instagram automation, can’t do that.

And with lead forms, you ask for someone’s name and email in the DM and send them straight to Kit, Flodesk, Mailchimp or Google Sheets.

It’s great for creators on a tight budget who want to send links and collect emails from their posts

Pros

  • Very cheap: 25,000 DMs for $19/month
  • Free plan with 1,000 DMs a month
  • Set up a comment-to-DM automation in three steps
  • Rewind replies to last week's comments, even from before you connected LinkDM
  • Lead forms collect names and emails in the DM
  • Send leads to Kit, Flodesk, Mailchimp and Google Sheets
  • Buy extra DM credits instead of upgrading your plan

Cons

  • No AI
  • No inbox to answer conversations yourself
  • Built for simple DM automations, not full chatbots
  • Rewind and lead forms are only on the paid plans

Sendpulse

4
Best for Small business
Starting price $10 per month Free plan

Our verdict

The Sendpulse Chatbot platform is great for starting with chatbots on Facebook, Instagram, WhatsApp, and Telegram, or Viber.

It has a user-friendly interface and flow builder, making it easy to create your first chat automations without any code.

Sendpulse offers both free and paid plans, starting at $10 per month.

Pros

  • Easy-to-use Flow Builder
  • Unlimited Custom Fields
  • Integrates with Facebook, Instagram, WhatsApp, Telegram, Viber
  • Signup widgets on your website
  • Send Broadcasts to start conversations
  • Built-in Live Chat + Make integration

Cons

  • You need to create seperate chatbots per channel
  • Limited broadcast possibilities on Facebook
  • Minimal analytics

Trengo

3.9
Best for Medium business, Enterprise
Starting price $299 per month

Our verdict

Trengo is great for medium businesses that want a unified inbox for their customer support staff. Additionally, you can boost this with chatbots to automatically reply to questions or automate part of the support experience.

Pricing plans for Trengo start from $110 for 5 users per month, and you get 1200 conversations per year. These prices can go up to $276 for the pro plan, but given the features Trengo has to offer, it can be a bit expensive.

Pros

  • User friendly
  • Assign unlimited custom fields & tags
  • Unified live chat inbox
  • Publish chatbot on 7 channels
  • Send broadcasts on WhatsApp & SMS

Cons

  • Chatbots feature is pretty basic
  • Cannot personalize chatbot conversations
  • Untransparent add-on pricing
  • Pricing is a bit expensive for the provided features

Zendesk

3.9
Best for Medium business, Enterprise
Starting price $19 per seat per month + $2 per AI conversation Free trial

Our verdict

Zendesk is one of the most complete customer support platforms for the support teams of medium and large businesses.

You get AI agents that you train on your knowledge and connect to your other tools, so they can answer questions and look up orders.

On top of that, Zendesk has a built-in help desk with tickets and live chat across many channels.

The catch is the setup: it’s hard to get started, especially if you don’t have technical people on your team.

But once it’s built out, it’s a really powerful platform, which is why so many companies use it.

Pros

  • Built-in AI agents
  • Train the AI on your knowledge base
  • Connect the AI to other tools with the Action Builder
  • Built-in help desk, ticketing and live chat
  • Many channels, like WhatsApp, Instagram and Facebook Messenger
  • Many integrations, like Shopify, WooCommerce, Klaviyo and Calendly
  • Analytics suite

Cons

  • Hard to set up, especially if you're not technical
  • No marketing possibilities on Facebook and Instagram
  • AI resolutions cost $2 each after the 5 to 10 included per agent per month

Zoho SalesIQ

3.9
Best for Small business, Medium business
Starting price $12 per seat per month Free plan

Our verdict

If you want to create a chatbot on your website, Zoho SalesIQ is definitely an option you should consider.

With their platform, you can create custom chatbot flows and share help-desk articles with your customers.

Zoho SalesIQ offers both free and paid plans, starting at $11/month for a monthly subscription.  This makes is a solid choice if you’re on a tight budget.

Pros

  • Easy-to-use Flow Builder
  • Store User Input
  • Built-in ChatGPT integration
  • Built-in Live Chat
  • Publish chatbot on 6 channels
  • Website widgets

Cons

  • Can't auto reply with chatbot flows
  • No good overview with larger Chatbots
  • No marketing possibilities on Facebook, Instagram and Whatsapp

Chatrace

3.5
Best for Small business, Medium business
Starting price $39 per month Free plan

Our verdict

Chatrace has lots of great features that you want in a chatbot platform: easy-to-use flow builder, many chatbot elements, and overview of contacts. It also has a built-in AI Agents & AI Tools, decent analytics, and connects to multiple channels.

However, I try to avoid using Chatrace for my own clients because the company isn’t transparent. For example, I could not find any information on the people working at Chatrace.

I even asked the founder, but was told that he didn’t want to disclose any information. For me, that brings in too much risk for the stability of my own chatbot and I am therefore hesitant to use it.

My recommendation: test it out for yourself and see whether it is working for you, feature-wise it’s a very promising platform.

Pros

  • Easy to use Flow Builder
  • Collect User Input and Personalize conversations
  • Publish chatbot on 9 channels
  • Integrates with ChatGPT, Gemini, Claude
  • Built-in AI Agents & AI Tools
  • Built-in Live Chat
  • Many marketing possibilities

Cons

  • Company is not transparent
  • Some features are hidden, high learning curve
  • Minimal analyics

Dialogflow

3
Best for Small business, Medium business, Enterprise
Starting price $0.01 per AI conversation Free plan

Our verdict

I wouldn’t recommend using Dialogflow as a standalone chatbot platform, because you cannot create chatbot flows easily, store user information and personalize conversations (you need to code for that).

But Dialogflow is really good at one thing: understand the intent of the user based on training phrases you provide.

Therefore, I recommend creating a chatbot with another bot builder and integrating it with Dialogflow. Then, you can use the AI-engine of Dialogflow (where it’s good at), and don’t have the disadvantages of it.

Pros

  • Built-in AI & NLP: Understand Intent & Entities
  • Publish chatbot on 14 channels
  • Very good free plan
  • Improve chatbot easily with User Input Analytics

Cons

  • Cannot collect user information
  • Not possible to personalize conversations
  • Limited chatbot elements
  • Publishing chatbot on most channels is technical
  • No Live chat integration

HubSpot

3
Best for Small business, Medium business, Enterprise
Starting price $90 per month Free plan

Our verdict

Would I recommend using HubSpot chatbot for your chatflow automations? I would say – no.

If you’re already using HubSpot, then you might as well use its chatbot. If you’re not, and you’re looking for a new chatbot platform, there are better options out there.

HubSpot is honestly too expensive for what it offers in terms of chatbots. The verdict might be different if I was talking about the platform as a whole, but as a chatbot, it’s a no from me.

Pros

  • Easy to Use
  • Unlimited custom fields & tags
  • Publish your chatbot on websites & Facebook
  • Built-In Live Chat
  • Integrations with Zapier & Make

Cons

  • Too basic features for the price you pay
  • No keyword-recognition or AI
  • Need to pay extra for integrations & analytics
  • No marketing possibilities on Facebook
  • No default bot analytics

Meta Business Agent

3
Best for Small business
Starting price $0.20 per AI conversation

Our verdict

I wouldn’t use the Meta Business Agent for a business.

The basics work well. You can give it your business details, add the questions your customers ask most, and write skills that tell it what to do in a specific situation. The answers it gave me in the test were pretty good.

But everything that makes an AI agent genuinely useful sits behind Meta’s API. You can’t add files, train it on your website, or connect it to a tool like Shopify without writing code.

And that’s the problem. Bigger companies already run a chatbot platform, so the businesses most likely to start here are small ones. And small businesses don’t make API calls.

There’s one plan and you pay as you go: $2 per million tokens, which comes down to roughly 4 to 5 cents per message.

Pros

  • Built into WhatsApp, so you don't need a third-party platform
  • Train it on your business details and your most common questions
  • Skills let you set its tone and tell it what to do in specific situations
  • Pay as you go, so there's no monthly subscription to commit to

Cons

  • Files, websites, connectors and tools all need Meta's API
  • Hard to set up unless you can write code
  • At 4 to 5 cents per message, it's expensive for what you get
  • You can't hand the conversation over to a human

MobileMonkey

Not rated
Best for Small business, Medium business
Starting price Custom pricing

Our verdict

MobileMonkey is discontinued as a chatbot platform. The company renamed itself Customers.ai in 2023, and today it sells website visitor identification for eCommerce brands, not chatbots.

So if you used MobileMonkey for Instagram, Messenger or SMS automation, you need a different tool. Below, I explain which one to pick for each use case.